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Dear Friend,
I am writing to you as a friend, because I have heard from so many
people over the years, who own my book, Board Recruitment & Orientation:
A Step-by-Step, Common Sense Guide, that I feel we are indeed friends!
It is hard to believe it has been 7
years since we released that book. It is hard to believe the critical and
industry acclaim the book instantly received.
And it is even harder to believe
that was the very first book I ever wrote!
In that 7 years, people have loved
the book enough to make it the #1 Selling Board Recruitment Manual in the
sector (according to Amazon.com).
Here are some of the reasons people
give us, to describe why they love this book:
It is
practical.
It is
easy to use.
It is
fun (and funny!).
It
has great stories of success AND failure.
It
tells it like it is, with no nonsense.
It
works!!!
With a book
that good, why revise it?
I never set out to revise this
whole workbook. Really. I just started out tweaking - a bit here, a page there.
Suddenly I looked up, and I had changed virtually every page in some way! Not
only that, I had added what wound up being 55 new pages, 21 new chapters, and a
whole new step to the recruitment process!
Looking at Board Recruitment & Orientation now, it is a completely different book from the one I wrote in
2001 - and yet it is still that same practical, no-nonsense
guide.
It is simply more relevant, more
powerful, more practical.
And so, in celebrating 7 years
since I sat down to write the original version of what has since become the
best-seller in its category, here are 7 reasons you will LOVE this new
edition!
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Reason #1:
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MORE of
everything!
More of everything you loved the
first time.
There is not a single page in this
book that I have not revised, adjusted, and added to. The 55 new pages (and 21
new chapters) I wound up adding to the book give you
- More forms and brainstorm sheets
- More practical steps
- More stories (7 years worth!)
More background before you start recruiting.
More depth as you move along. More insight into the process of building an
energized board and an amazing organization. You can see some of that just by
looking over the New and Expanded Table of
Contents!
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I didn't think
the 1st edition of Board Recruitment & Orientation could get any better,
but this Revised Edition proves me wrong. If you have the first edition, give
it away and buy this one! |
Renata Rafferty
Syndicated NonProfit
Columnist and Best Selling Author of Dont Just Give It Away: How to
Make the Most of Your Charitable Giving |
If we could make this book MORE
practical,
what would you want MORE
of?
Heres what we
did:
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Reason #2:
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More Forms - ALL on
CD!
Our goal for this book has always
been the same as yours: That you use this book to build a better board.
- Is
the process of recruitment itself helping you engage your current board
members?
- Is
your whole board involved in deciding what is most important in the recruitment
process?
To help you answer YES to those
questions, we have taken all the forms from the book, and included them in PDF
format on a BONUS CD. Print them for all your board members, to make it easier
to discuss these issues at the board table!
Is your board even ready to
recruit?
If not, should you start
anyway?
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Reason #3:
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Avoid the Mistakes
of a Board that is NOT READY to RECRUIT!
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Dear Hildy:
Been reading your book, and I must say - at our board
meetings, sleeping is approved, as is never showing up. This guarantees no
micro-management of the daily operation.... |
Reason #3 Why You Will Love the
Revised and Expanded 3rd Edition of this book is all about the mistakes made by
boards who are NOT ready to recruit (but who think they are...).
And OH! the mistakes boards make!
Do any of these sound like your
board?
Are you hoping
to solve current board problems by recruiting new board
members?
Do your board
members micromanage? Fail to attend meetings? Argue about whether they should
have to donate to the organization?
Does your board
understand just what it is the organization does, how it does that work - and
why that is important?
These are just some of the signs of a board
that is not ready to recruit. And all those signs - and lots more - are
addressed in this new Revised & Expanded 3rd
Edition.
This whole new part of the book
will prepare your board, so it is ready to recruit AND ready to
govern!
Is your board
energized?
Do they feel they are making a huge
difference?
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Reason #4:
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Create a Culture of
Amazing!"
What is the culture of your board?
Is your board just doing what its always done, with no thought to why? Or
does it have a conscious purpose - a purpose that is alive and
energizing?
What is the
change your board wants to make in the community?
What talk do you
want the board to walk as it does its work?
Do you want the
board to aim most of its work at solving organizational
problems?
Or do you
want the board to aim its work at creating AMAZING progress in the organization
and in the Community?
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"It is exciting to be part of a board that isn't just
pushing papers around. We're actually spending our time on the important things
- the difference we are making!"
Donna Reed, Board
Member, The Haven, Tucson, Arizona |
This is a WHOLE NEW STEP in the Board
Recruitment Process, new in this Revised & Expanded 3rd Edition.
And it is the step that will set up
your board for greatness!
What if the simple act of
Identifying Prospects
could move your organizations
impact in the community
to a whole new
level?
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Reason #5:
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Build a Pipeline to
Your Board!
In the Revised & Expanded 3rd Edition of
Board Recruitment &
Orientation, we tell the story of a board that
thought they had no recruitment prospects. What did they realize that put them
on the right track? They had GREAT prospects
hiding in plain sight!
This chapter of the book is almost
100% new. We have completely revised, rewritten, and added to this chapter, to
make it more effective in so many ways!
What if you
could build a pool of engaged volunteers AND a pool of board prospects, all at
the same time?
What if you
could energize and engage your current board members while engaging new
prospects?
What if you
could recruit a diverse board that reflected the community, without going to
the same people everyone else in town is asking?
What if you
could do all this while making your whole organization more engaged AND more
stable?
How important is it to
you,
to have a board that knows what
its supposed to do?
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Reason #6:
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Get Your Board
Educated!
The Revised & Expanded 3rd Edition of
Board Recruitment &
Orientation has almost double the pages
dedicated to this important topic.
We have expanded on some of the
topics covered in earlier editions. And we have addressed topics that
werent covered at all in those earlier editions.
How to ensure
new board members understand the organizations financial statements (And
how to ensure CURRENT board members do as well!)
A Sample
Board Welcome piece to immediately make new board members
comfortable AND productive
2 full
pages of Board Orientation Dos and
Donts - including
FOOD!
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If every
board I worked with used this book to build their board, I could help them
raise a lot more money! |
William Krueger
Capital Quest, Inc.
www.capitalcampaigns.com |
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Reason #7:
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Finally, Sane
Advice About Boards and Fundraising!
Should boards have to fundraise?
And if prospects think they will have to fundraise, will that make it more
difficult to recruit good people to the board? (Answer: Of course it will make
it more difficult...)
Could you use a
Board Giving Policy that your board will actually LOVE and
USE?
Could your board
use a realistic and energizing answer to the question of boards and fundraising
- an answer that will make your board happy AND your staff happy AND your
fundraising consultants happy?
The Revised and Expanded 3rd Edition of
Board Recruitment & Orientation: A
Step-by-Step, Common Sense Guide is, quite
simply, an opportunity to build the most effective, most engaged, most
energized board you can imagine - a board that is poised to make a difference
in the community your organization serves.
An energized and effective
board
is within your
reach!
There are 2 ways to order your copy of the
Revised & Expanded 3rd Edition of Board Recruitment
& Orientation.
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Just click here to purchase a copy
of the book for yourself, plus the bonus CD with all the forms.
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Click here to purchase books and
CDs for each member of your board, at half price! |

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It has been an honor to have
so many people love the early editions of Board
Recruitment & Orientation. I cannot wait
to hear how you use this revised edition to build an energized, engaged, and
effective board for your organization!
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Fondly,  |
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P.S.
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Please let me know if you would
like me to sign your copy of this new edition of the book. And let me know if
there is a special inscription you would like. I am happy to do
so! |
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P.P.S.
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If you have any suggestions or
stories you would like to share about how you have used the book, please let us
know. We love hearing those stories, and we are always excited to get
suggestions for how to improve our products and our work.
Thanks! |
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