Thriving in Tough Economic Times
I was talking with a friend whose business has already been dramatically changed by the burgeoning recession. He asked if the recession was going to hurt the work being done at Help 4 NonProfits and the Community-Driven Institute.
I just laughed. Are you kidding? We work with people who never think they have any money, and never think they will be able to get what they need! Community organizations dont need a recession to feel broke!
Still, the economy has leaders in this sector nervous. It was not long ago that the dot-com stock market crash was on everyones lips. In those days, foundations woke up one morning to find they had lost 1/3 of their assets. Not good news for the organizations they funded!
The effect of this coming recession on corporate and foundation giving, and even to some extent on individual giving, may be very real indeed.
So What Is There to Do?
Community-Driven Sustainability is about more than just money. It is about building on ALL the assets and resources your organization has at its disposal - far more than just money - and then engaging and activating ALL those assets to work for you.
There is no better time to be identifying and building upon all your organizations assets than when times are tough. Why? Because building your assets doesnt mean asking anyone for anything that has to do with money - the thing they are most scared about during a recession.
Identifying and building upon your assets is about all the rest of the assets that can help further your mission - assets you and others will feel perfectly happy to share during these tough economic times.
All organizations have these four assets:
Website Design by Dimitri Petropolis