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Nonprofit Organizations Don't Need More Money To Build
Amazing Communities
Introducing a
Model for Community-Driven SustainabilityTM
It's not
money that stops our organizations from creating real community
impact.
It's how we
think about
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money
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sustainability
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competition
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collaboration
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community
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fundraising
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support
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relationships
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organizational
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If our
community organizations are to make significant improvement to the quality of
life in our communities, we need to change our thinking.
We need to
adopt a mindset that frees us from our fears about money, and frees us
to consider providing as much benefit to our communities as possible.
Because when we're worried about money in the short term, we cannot begin to
aim at community impact for the long term.
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Here's What the Community-Driven
Sustainability
Model is NOT:
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This model is not focused on money, although
money certainly is one component of it. |
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This model is not for organizations just
looking for a new fundraising tool - not a magic pill to substitute for
government or other grants. |
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This model is not for quick fixes or crisis funding. This
model will not help until you are ready to think about your community's
long term future, and your organization's role in creating that
future. |
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This model is not for organizations that are
set in their ways or unwilling to consider a completely different model for
building and operating their program. |
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Because this model is not focused on money,
this model is not focused on endowments. Those
organizations whose endowments suffered through the stock market crash of the
early 2000's know sustainability must mean more than relying on cash
investments. |
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Community-Driven
SustainabilityTM is not about having enough
money, because money isn't the goal of a nonprofit organization.
Community-Driven Sustainability means:
The community doesn't have to worry that funding cuts
will eliminate the services they have come to rely on.
The community can count on your organization to
continue to do the important work you do - not just providing your current
services this year and next year, but the future you aim to create for that
community 20 and 50 years from now.
Realizing that we aren't in this fight alone - that
we are part of something bigger - a community that will support our work more,
the more we include them in our family.
Community-Driven
SustainabilityTM - The Core Concept
No man
is an island unto himself. John Donne said that, and much as modern society
likes to see the individual as more important than the collective good, reality
shows us that the individual who is most content is the one who has a healthy
give and take in his family life, in his spiritual life, in his
community.
The
same holds true for our organizations. The organizations that will survive to
participate in creating the future of our communities are those who see
themselves as part of something bigger than just themselves. Those who stop
believing they are competing for scarce resources, and start seeing boundless
potential in the communities they are part of. Those who work for the good of
the community when times are good, and work harder for the good of the
community when times are bad.
If
Community-Driven Sustainability doesn't have to do with money, then what DOES
it have to do with?
Community-Driven Sustainability means aiming for long term
viability and health at all levels of the organization - not just your bank
account. And the only way to do that is to use a whole new way of seeing how
our organizations fit into our communities and our world.
Community-Driven
SustainabilityTM means re-thinking how
we plan for our programs, develop those programs, run those programs and yes,
how we raise funds for those programs, based on the interrelationships between
our organizations and the communities we serve.
Community-Driven
SustainabilityTM is for organizations
ready to move to the next level and beyond - to tackle the big task of making
their community a better place to live, rather than simply focusing on
organizational survival.
Community-Driven
SustainabilityTM aims at generating
renewable resources rather than one-time income, to ensure that base level
expenses are never in jeopardy - that your organization is never in the
position of worrying about whether or not you can keep the doors
open.
Community-Driven
SustainabilityTMtakes mission decisions
out of the hands of funders and puts those decisions back where they belong -
with the board and staff who care about what the community needs now, and what
the community aims to be in the future
Community-Driven
SustainabilityTM spreads your
organization's roots throughout the whole community, integrating the community
so deeply into the organization's vision, mission and daily work, that the
community would never allow your organization to go out of business for lack of
funds.
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can count on, we need to place our short term survival and our long term
sustainability within the context of providing significant improvement to
quality of life in our communities. |
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Training Programs:
Building & Sustaining Programs in Tough Economic Times
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